West Coast Eagles coach Adam Simpson says he will always send his sides out to win and damage limitation never enters his head despite their struggles.
The Eagles have won just one game so far this season and are priced at 200/1 to make finals. They have also been on the receiving end of some very heavy defeats.
The Western Bulldogs beat the Eagles by 101 points at the weekend. They have lost the last seven games on the bounce when conceding an average of 80 points a game.
Simpson could not be blamed if he sent his side out with a view to keeping the score respectable, but he says the winning mentality remains despite their issues.
West Coast face Adelaide at the weekend looking to avoid an eighth straight defeat which would equal a club record. But damage control is not an option.
"I really don’t want to do that, and it’s not something I’ve done before. We go into it to win," Simpson told reporters.
"Halfway through the third quarter or at half-time, if you’re 50-60 points behind, that’s been a trend for us this year, (but) I don’t want to go into a game with a defeatist attitude.
"We’ve got to keep learning a style that we want to one day be successful with and changing things every week just to mitigate the losses, I don’t know if that’s the best way to develop.
"But I also do know that losing by 100 points every week doesn't help either, so finding that balance is important."